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Marketing Tips


Marketing your home inspection website with Search Engine Optimization (SEO)

More and more, people looking for a home inspector do their research online before making the decision to hire. And guess what? They're not necessarily looking for you! They're looking for someone with the home inspection solutions they need.

The vast majority of Internet surfers use search engines to find the information or services they require. The question is, how can you make sure your home inspection website ranks at the top of the search engine results?

The short answer is that there is no 100% guarantee. In the world of search engine rankings, it's impossible to predict with certainty where your site will rank. There are many variables and each case is different.

That said, home inspector websites built with Inspector's Edge have an added advantage. By paying particular attention to factors that influence search engine placement and optimization - like the use of relevant and informative copy, title tags, description tags, and keywords - we increase your site's chances of being found. Plus, we'll help ensure that your home inspection site is submitted to the major search engines like Google, MSN, and Yahoo.

In addition to what Inspector's Edge can do to get you started with SEO, there are a limitless array of techniques you can do for yourself to help improve your search engine ranking. You don't need any special programming skills or 'secret knowledge'. All you need is common sense and some guidance; with a little time and effort, and you can become your own SEO expert!

What is Search Engine Optimization (SEO)?

SEO - Top five techniques to drive traffic to your home inspection website

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